What is the biggest or main challenge faced by any business entrepreneur, business owner, or business sales manager? Most of them really struggle to generate good or targeted leads data that can be converted into their exact clients or customers. With the arrival of the internet and business sales and digital marketing, the techniques for business lead generation have also evolved. You can no longer rely on old business marketing tactics. Then, as a business sales manager what should you do? 2021 is the age of social media sites, there are many social sites now but instead to focus on using different or many social media networking sites you should focus on one social site such as LinkedIn for targeted business lead generation. At first, when it was developed it was considered a platform just for professional networking like any other social site. However, it has slowly changed into a very powerful social media tool for brand building and targeted business lead generation.